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Speakers

Hello, Ni hao, Bonjour and Hello in many other languages.

Join us for about 2.5 hours of talks, discussions and questions about the Future of Design Systems by our amazing speakers. Hosted by Vitaly Friedman. We have three amazing speakers who are very experienced and passionate about the subject, and we are so happy to host them. So see you there!

Our speakers…

  • are knowledgeable and experienced,
  • provide practical take-aways and examples you can use in your own projects,
  • show how they work, not just talk about it,
  • can’t wait to share their knowledge ,
  • and are smashingly nice.


  • Brad Frost

    Brad Frost

    Brad Frost is a design system consultant, front-end developer, speaker, writer, musician, and artist located in beautiful Pittsburgh, PA. As a principal and design system consultant at Big Medium, he helps teams establish and evolve design systems, establish more collaborative workflows, and create better software together. He is the author of the book Atomic Design, which introduces a methodology to create and maintain effective design systems. He co-hosted the Style Guides Podcast and has helped create several tools and resources for web designers, including Pattern Lab, Styleguides.io, Style Guide Guide, This Is ResponsiveDeath to Bullshit, and more.

  • Adam Lagerhausen

    Adam Lagerhausen

    Adam Lagerhausen leads product marketing and content at Zeplin, with a proven track record in leading go-to-market product marketing strategies, crafting compelling messaging, and positioning for products like Dropbox and Salesforce.

  • Kevin Coyle

    Kevin Coyle

    Kevin Coyle is a former Technical Lead at Pfizer, where he spearheaded the engineering team in developing the Helix Design System. Currently, he collaborates with Big Medium, alongside industry luminaries Brad Frost and Josh Clark. In this role, Kevin plays a pivotal part in aiding numerous Fortune 500 companies to enhance their design systems. His focus is on integrating advanced techniques and leveraging artificial intelligence to drive innovation and efficiency.

  • Vitaly Friedman

    Vitaly Friedman

    Vitaly Friedman loves beautiful content and doesn’t like to give in easily. When he is not writing or speaking at a conference, he’s most probably running front-end/UX workshops and webinars. He loves solving complex UX, front-end and performance problems.